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Dec 31, 2024
Cardlytics Q4 2024 Earnings Report
Estimated Revenue:$64.2M
-28.6% YoY
Estimated EPS:-$0.195
258.5% YoY
Key Takeaways
Cardlytics' Q4 2024 revenue was $74.0 million, a 17.0% decline year-over-year, mainly due to lower advertising demand. The company reported a net loss of $15.6 million but improved adjusted EBITDA to $6.4 million. MAUs decreased slightly, while ARPU dropped 16.7% year-over-year.
Total revenue for Q4 2024 was $74.0 million, down 17.0% year-over-year.
Net loss was $15.6 million, significantly lower than the $100.8 million loss in Q4 2023.
Adjusted EBITDA was $6.4 million, compared to $10.0 million in Q4 2023.
MAUs decreased by 0.4% to 167.3 million, while ARPU declined by 16.7%.
Cardlytics
Cardlytics
Forward Guidance
Cardlytics expects a challenging Q1 2025 with lower revenue and billings but aims to improve profitability.
Positive Outlook
- Cost management efforts expected to further reduce losses in 2025.
- Investment in platform modernization to drive future growth.
- Expansion of partnerships and advertisers to improve revenue streams.
- Sequential improvements expected in Adjusted EBITDA throughout 2025.
- Company remains focused on achieving positive Adjusted EBITDA for the year.
Challenges Ahead
- Revenue expected to decline 16%-11% in Q1 2025.
- Billings projected to drop between 13%-10% in Q1 2025.
- Adjusted Contribution expected to decline between 19%-14%.
- Adjusted EBITDA for Q1 2025 projected to be negative, ranging from -$7.5M to -$4.0M.
- Macroeconomic conditions may impact advertiser spending.
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Key Statistics
Market Cap
$54.3M
P/E Ratio
-0.27
Sector
Technology Services
Industry
Internet Software Or Services
52-Week High
$5.2
52-Week Low
$0.865