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Crocs
🇺🇸 NASDAQ:CROX
•
Dec 31, 2024

Crocs Q4 2024 Earnings Report

Key Takeaways

Crocs, Inc. reported a 3.1% YoY increase in Q4 revenue to $989,773,000, driven by a 4.0% growth in the Crocs Brand and a 5.5% increase in direct-to-consumer sales. Operating income declined by 4.6% to $199,915,000, while adjusted EPS decreased by 2.3% to $2.52. HEYDUDE revenue remained flat YoY but outperformed expectations.

Total Revenue
$990M
Previous year: $960M
+3.1%
EPS
$2.52
Previous year: $2.58
-2.3%
Crocs Brand Gross Margin
60.9%
Previous year: 59.4%
+2.5%
HEYDUDE Brand Gross Margin
47.7%
Previous year: 44.3%
+7.7%
Gross Profit
$573M
Previous year: $531M
+8.0%
Cash and Equivalents
$180M
Previous year: $149M
+20.6%
Free Cash Flow
$303M
Previous year: $320M
-5.3%

Crocs Revenue

Crocs EPS

Crocs Revenue by Segment

Crocs Revenue by Geographic Location

Forward Guidance

Crocs expects revenue growth of 2.0% to 2.5% in FY 2025, led by a 4.5% increase in Crocs Brand sales. HEYDUDE revenue is projected to decline by 9% to 7%. Adjusted operating margin is expected to be approximately 24.0%, with an adjusted EPS range of $12.70 to $13.15.

Positive Outlook

  • Crocs Brand expected to grow 4.5% in FY 2025.
  • Adjusted operating margin projected to remain at 24.0%.
  • Strong direct-to-consumer sales momentum.
  • Continued share repurchases with $1.3B authorization.
  • Cash flow supports further debt reduction and investments.

Challenges Ahead

  • Total Q1 2025 revenue expected to decline by 3.5%.
  • HEYDUDE revenue expected to decline by 9% to 7% in FY 2025.
  • Foreign currency impact expected to reduce revenue by $62M in 2025.
  • Tariffs and currency fluctuations will impact margins.
  • Wholesale segment growth remains uncertain.

Revenue & Expenses

Visualization of income flow from segment revenue to net income