Viant Q4 2024 Earnings Report
Key Takeaways
Viant Technology posted Q4 2024 revenue of $90.1 million, up 40% year-over-year, with net income rising 133% to $7.7 million. Adjusted EBITDA grew 31% to $17.1 million. The company benefited from record advertiser spending, growth in connected TV (CTV) advertising, and the adoption of its AI-driven ViantAI platform. Viant also completed the acquisition of Lockr to enhance first-party data capabilities.
Q4 revenue grew 40% YoY to $90.1 million.
Net income increased 133% to $7.7 million.
Adjusted EBITDA rose 31% to $17.1 million.
Record advertiser spend on Viant’s platform, with strong growth in CTV advertising.
Viant
Viant
Forward Guidance
Viant Technology expects continued strong growth in 2025, supported by AI-driven innovations, increased advertiser adoption, and expansion in CTV and programmatic advertising.
Positive Outlook
- Revenue expected to reach $65M-$68M in Q1 2025.
- Continued investment in AI-driven ViantAI to enhance advertiser performance.
- Expansion of first-party data capabilities through Lockr acquisition.
- Growth in programmatic advertising and connected TV spending.
- Strong balance sheet with $205M in cash and no outstanding debt.
Challenges Ahead
- Potential macroeconomic headwinds impacting digital ad spending.
- Increased competition in the programmatic advertising space.
- Higher operating expenses due to strategic investments in AI and data infrastructure.
- Ongoing industry challenges related to data privacy regulations.
- Uncertainty in advertiser demand trends due to shifting market dynamics.