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Dec 31, 2024
Olaplex Q4 2024 Earnings Report
Olaplex reported a 9.8% decline in Q4 2024 revenue with a net loss of $8.8 million.
Key Takeaways
Olaplex's Q4 2024 revenue fell 9.8% year-over-year to $100.7 million. The company reported a net loss of $8.8 million compared to a net income of $14.1 million in Q4 2023. Specialty Retail revenue increased, while Professional and Direct-To-Consumer sales declined. Gross profit margin declined slightly due to increased SG&A expenses.
Q4 2024 revenue declined 9.8% to $100.7 million.
Net loss of $8.8 million, down from $14.1 million net income in Q4 2023.
Specialty Retail revenue grew 5.7%, while Professional revenue fell 27.1%.
Gross profit margin declined from 68.7% to 66.3%.
Revenue by Segment
Revenue by Geographic Location
Forward Guidance
Olaplex expects continued headwinds in 2025, with projected sales between $410 million and $431 million, and adjusted EBITDA margin declining to 20%-22%.
Positive Outlook
- Expected net sales of $410M-$431M in 2025.
- Continued investment in marketing and brand transformation.
- Growth opportunities in Specialty Retail and Direct-To-Consumer.
- Improved inventory management reducing excess stock.
- Ongoing product innovation pipeline.
Challenges Ahead
- Professional segment continues to face challenges.
- International sales expected to remain weak.
- SG&A expenses may stay elevated due to marketing investments.
- Lower adjusted EBITDA margin guidance (20%-22%).
Revenue & Expenses
Visualization of income flow from segment revenue to net income
Historical Earnings Impact
Analyze how earnings announcements historically affect stock price performance
Avg. Return Before/After Earnings
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