Jun 30, 2024

Under Armour Q1 2025 Earnings Report

Under Armour's Q1 2025 results exceeded expectations, with progress in brand positioning and alignment, despite a revenue decrease.

Key Takeaways

Under Armour reported a 10% decrease in revenue to $1.2 billion for Q1 2025, but results were ahead of expectations. The company saw improvements in gross margin due to reduced discounting and lower product costs. A net loss of $305 million was reported, influenced by a litigation reserve, while adjusted net income was $4 million.

Revenue decreased by 10% to $1.2 billion, with North America down 14% and international down 2%.

Gross margin increased by 110 basis points to 47.5% due to lower discounting and product costs.

Net loss was $305 million, or $0.70 per share, while adjusted net income was $4 million, or $0.01 per share.

The company repurchased $40 million of Class C common stock, with $460 million remaining under the share repurchase authorization.

Total Revenue
$1.18B
Previous year: $1.32B
-10.1%
EPS
$0.01
Previous year: $0.02
-50.0%
Gross Margin
47.5%
Previous year: 46.1%
+3.0%
Gross Profit
$563M
Previous year: $608M
-7.4%
Cash and Equivalents
$885M
Previous year: $704M
+25.8%
Free Cash Flow
$107M
Previous year: -$38.6M
-378.3%
Total Assets
$4.86B
Previous year: $4.87B
-0.1%

Under Armour

Under Armour

Under Armour Revenue by Geographic Location

Forward Guidance

Under Armour provided its fiscal year 2025 outlook, anticipating a low double-digit percentage decrease in revenue. Gross margin is expected to increase by 75 to 100 basis points. Operating loss is projected to be $194 to $214 million, with an adjusted operating income of $140 to $160 million. Diluted loss per share is expected to be between $0.53 and $0.56, while adjusted diluted earnings per share are expected to be between $0.19 and $0.22. Capital expenditures are estimated to be $200 to $220 million.

Positive Outlook

  • Gross margin is expected to be up 75 to 100 basis points compared to the prior year, driven by a material reduction in promotional and discounting activities in the company’s direct-to-consumer business and product costing benefits.
  • Adjusted operating income is expected to be $140 to $160 million versus the previous expectation of $130 to $150 million.
  • Adjusted diluted earnings per share are expected to be between $0.19 and $0.22.
  • Revenue decline in North America is expected to be 14 to 16 percent, an improvement from the previously expected 15 to 17 percent decline.
  • Capital expenditures are expected to be between $200 to $220 million.

Challenges Ahead

  • Revenue is expected to be down at a low double-digit percentage rate.
  • North America revenue is expected to decline by 14 to 16 percent.
  • International business is expected to see a low-single-digit percent decline.
  • EMEA is expected to be flat, offset by a high-single digit decline in Asia-Pacific due to developing macroeconomic pressures.
  • Selling, general and administrative expenses are expected to be up at a mid-to-high-single digit percent rate due to litigation expenses.

Revenue & Expenses

Visualization of income flow from segment revenue to net income