Loading...
•
Jun 30, 2025
Zhihu Q2 2025 Earnings Report
Zhihu returned to profitability in Q2 2025 with strong margin expansion and operational efficiency gains.
Key Takeaways
Zhihu achieved GAAP net income of $10.1M and adjusted net income of $12.8M, driven by cost controls, higher gross margin, and improved AI-driven productivity.
Revenue reached $100.1M in Q2 2025.
Gross margin expanded to 62.5%, up from 59.6% in Q2 2024.
Net income was $10.1M, compared to a net loss of $11.2M a year ago.
Average monthly subscribing members reached 13.2 million.
Revenue by Segment
Forward Guidance
No forward guidance was provided in the Q2 2025 earnings release.
Positive Outlook
- Continued profitability on a non-GAAP basis.
- Improved operational efficiency through AI integration.
- Gross margin continued to expand year-over-year.
- Disciplined cost structure across all expense categories.
- Increased investment income due to favorable revaluation.
Challenges Ahead
- Revenue declined YoY across all core segments.
- Paid membership revenue decreased due to subscriber softness.
- Marketing services faced pressure amid strategic repositioning.
- Vocational training revenue dropped sharply.
- No specific revenue or EPS guidance provided for upcoming quarters.
Revenue & Expenses
Visualization of income flow from segment revenue to net income
Historical Earnings Impact
Analyze how earnings announcements historically affect stock price performance
Avg. Return Before/After Earnings
Loading earnings performance data...
Loading earnings reaction data...