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Dec 31, 2023

Baozun Q4 2023 Earnings Report

Total Revenue
$385M
Previous year: $370M
+3.9%
EPS
$0.07
Previous year: $0.34
-79.4%
Operating Margin
0.2%
Non-GAAP Operating Margin
2.7%
Adj. Op. Profit E-Commerce
$16.2M
Gross Profit
$283M
Previous year: $815M
-65.3%
Cash and Equivalents
$433M
Previous year: $311M
+39.4%
Free Cash Flow
$283M
Previous year: $176M
+61.3%
Total Assets
$1.48B
Previous year: $1.47B
+0.6%

Baozun

Baozun

Baozun Revenue by Segment

Revenue & Expenses

Visualization of income flow from segment revenue to net income