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Mar 31

Celsius Q1 2025 Earnings Report

Celsius reported Q1 2025 results with lower revenue and earnings but notable international growth and improved margins.

Key Takeaways

Celsius Holdings experienced a revenue decline in Q1 2025 due to timing of U.S. incentives and promotional programs but saw strong international performance and margin expansion. The recent Alani Nu acquisition contributed to market share gains.

Total Revenue
$329M
Previous year: $356M
-7.4%
EPS
$0.18
Previous year: $0.27
-33.3%
Gross Margin
52.3%
Previous year: 51.2%
+2.1%
Adjusted EBITDA
$69.7M
Previous year: $88M
-20.8%
Adjusted EBITDA Margin
21.2%
Previous year: 24.7%
-14.2%
Gross Profit
$172M
Previous year: $181M
-4.8%
Cash and Equivalents
$977M
Previous year: $879M
+11.1%
Total Assets
$1.86B
Previous year: $1.65B
+13.0%

Celsius

Celsius

Celsius Revenue by Segment

Celsius Revenue by Geographic Location

Forward Guidance

Celsius is optimistic about continued growth through 2025, driven by Alani Nu integration, retail shelf gains, and strong international demand.

Positive Outlook

  • Alani Nu acquisition completed and integrated
  • Retail shelf space expansion in the U.S.
  • Strong organic growth in EMEA markets
  • Positive scanner data showing 2% sales growth
  • Margin gains from sourcing efficiencies

Challenges Ahead

  • Revenue down 7% YoY due to distributor incentive timing
  • Net income fell 43% YoY
  • Decline in North America revenue
  • Higher SG&A expenses driven by acquisition and hiring
  • Reduced Adjusted EBITDA and EBITDA margin