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Mar 31

e.l.f. Q4 2025 Earnings Report

e.l.f. Beauty reported continued sales growth and profitability in Q4, driven by strong performance across retail and e-commerce channels.

Key Takeaways

e.l.f. Beauty posted its 25th consecutive quarter of net sales growth with $332.6M in revenue, a gross margin of 71%, and adjusted EPS of $0.78. The company also announced a $1B acquisition of rhode to expand its brand portfolio.

Net sales increased 4% YoY to $332.6M

Gross margin rose to 71% due to favorable FX and lower transportation costs

Adjusted EPS reached $0.78, up from $0.53 YoY

Announced acquisition of rhode to boost prestige beauty segment

Total Revenue
$333M
Previous year: $321M
+3.6%
EPS
$0.78
Previous year: $0.53
+47.2%
Gross Margin
71%
Previous year: 71%
+0.0%
Adjusted EBITDA
$81.4M
Gross Profit
$237M
Previous year: $227M
+4.3%
Cash and Equivalents
$149M
Previous year: $108M
+37.4%

e.l.f.

e.l.f.

Forward Guidance

No formal guidance provided for FY2026 due to tariff uncertainty.

Positive Outlook

  • Strong performance in both retail and e-commerce channels
  • Continued market share gains in the U.S.
  • Improved gross margins from cost efficiencies
  • Sustained international expansion strategy
  • Strategic acquisition of rhode for portfolio diversification

Challenges Ahead

  • Uncertainty around future tariffs impacting visibility
  • SG&A pressure from ongoing marketing investments
  • No numerical guidance issued for FY2026
  • Potential integration risks related to rhode acquisition
  • Dependence on discretionary consumer spending