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Dec 31, 2021

Cricut Q4 2021 Earnings Report

Cricut reported a 5% increase in revenue and a decrease in net income by 81% compared to Q4 2020.

Key Takeaways

Cricut, Inc. reported its Q4 and full year 2021 financial results. The company's revenue reached $387.8 million, a 5% increase compared to Q4 2020. Total users grew to over 6.4 million, up 48% over Q4 2020. Paid subscribers climbed to over 2.0 million at end of 2021, up 56% over end of Q4 2020. Delivered 5th consecutive year of profitability with net income of $140.5 million; $211.6 million of EBITDA

Revenue was $387.8 million, up approximately 5% over Q4 2020.

Paid subscribers climbed to over 2.0 million at end of 2021, up 56% over end of Q4 2020.

Gross margin was 27.0%, down from 33.6% in Q4 2020.

Net income was $11.9 million, down approximately 81% over Q4 2020.

Total Revenue
$388M
Previous year: $371M
+4.5%
EPS
$0.05
Previous year: -$0.438
-111.4%
Gross Margin
27%
Previous year: 33.6%
-19.6%
Paid Subscribers
2.04M
Previous year: 1.3M
+56.3%
International Revenue Share
14%
Previous year: 10%
+40.0%
Gross Profit
$105M
Previous year: $125M
-16.0%
Cash and Equivalents
$242M
Previous year: $122M
+97.7%
Total Assets
$1.01B
Previous year: $581M
+73.1%

Cricut

Cricut

Cricut Revenue by Segment

Cricut Revenue by Geographic Location

Forward Guidance

The company's strong focus on profitable growth prioritizes user engagement and monetization in the short term, while investing in expanding the platform for longer term growth.

Revenue & Expenses

Visualization of income flow from segment revenue to net income